For Veteran Publishers

Have you been publishing on the Web for awhile? Ok, it's a good question. Why should you choose us over any one of a thousand other hosting companies?

Is our service the right choice for your next publishing project?

As usual, it depends on what the business model for your site is.

Building Your Audience With Content

Our service is designed to streamline the process of creating many keyword rich quality articles for readers and search engines.

As you know, the more articles you have on your site, the more readers you'll get from search engines.

The more readers you have, the greater the opportunity to sell your products and services, and/or those of other merchants you are referring readers to.

This business model is a process of converting content in to traffic, and traffic in to sales.

Content => Traffic => Sales => Income

If this is the web publishing business model you wish to pursue, you understand that "Content Is King", and will appreciate that we will hand you a functioning website that you can immediately start dropping content in to.

Lots Of Content - Now

If you're a veteran publisher, you probably want to hit the ground running. That's why we've installed over 25,000 articles in about 50 topic categories in to your account.

Select any articles that fit within your theme, and add them to your site by clicking the Publish button. You can easily get a 100 page site up the first day.

These articles from outside writers can form the foundation of your site while you research and write your own unique content.

Hanging On To Your Audience

Once you've created a lot of content, established a position in the search engines, and traffic is rolling in, the challenge shifts to creating a "sticky" site that keeps the readers you've earned coming back for more.

Here are some of the ways our service will help you hang on to the audience you've worked so hard for.

Navigation For Readers

Our software helps you stay focused on content creation by handling routine jobs for you, such as automatically updating the navigation system every time you publish/edit/delete an article.

The navigation system plays an important role in keeping impatient click happy web surfers on your site, by making it really easy for readers to find the articles they want.

Every article on your site is only one click away from every other article. How many sites can say that?

You can easily organize articles in to categories, so that your content is grouped by topic in the navigation system.

A searchable, sortable site map that builds itself, and can manage thousands of pages, is in place ready to go from the first day.

How many times have you clicked out of a site because it was just too much trouble to find what you were looking for? Sites with sloppy confusing navigation unnecessarily throw away thousands of page views every year.

That's not going to happen to you if you host your site with Publisher-For-You.

Navigation For Search Engine Robots

Our most important visitors may be the indexing robots search engines send to our sites, right?

Your site will automatically build and maintain a "Simple Sitemap" that is designed just for search engines.

The Simple Sitemap is very simple technically, no javascript, tables or other unnecessary code to confuse the bots from finding and indexing your pages.

Comments

Another way to keep readers engaged and on your site is to allow them to become part of the publishing process. After all, most of us like to talk more than we like to listen. :-)

If you turn the built-in comment system on (one click) your readers will be able to add their own perspectives to any article on your site.

Now your readers are working for you, adding free content to your site.

Readers will add their input, return to your site to see who replied to their comment, find your new articles, comment on them, and so on. A communication loop is established that keeps both you and your readers engaged.

The comment feature helps your site become more engaging and interesting, for your readers, and for you too.

Anything that helps keep you motivated and on track producing new content is good, right?

Email

As you know, when your readers leave your site, they will go on to visit dozens, hundreds, maybe thousands of other sites.

They may love your site, but it's easy to forget even a great site when so many other sites are available on the Web.

Ouch, the competition is tough!

That's why our accounts have a built-in mailing list.

A subscribe form is shown on every page (unless you turn it off).

At that moment when a reader's interest is at it's peak, they can sign up to receive a short notice via email each time you publish a new article.

This is an important moment, because now you have a way to reach out and re-engage this reader, even when they're somewhere else.

If you enable this feature, an announcement is sent automatically each time you publish a new article. There's nothing you need to do to distribute these announcements, so you can stay focused on what matters, researching and writing new articles.

Worried about spam complaints?

No need for you to worry, or for us to worry either. The subscribe system on your site is confirmed double opt-in only, so there's no way for a reader to get on your list unless they want to be there.

Tracking Your Income

The whole point of your site is to make money, right?

Here's another way we help you focus on the bottom line.

Publisher-For-You may be the only web publishing tool on the Net that comes with bookkeeping software built-in to your account.

You can track your income and expenses for an unlimited number of projects, and generate summaries that will make your life easier when the tax season rolls around.

If you're serious about making money with your site, you already know that understanding your cash flow is an essential part of running a real business.

This bookkeeping software included within your account is based on the simple straightforward accounting system we've used in a series of our own small businesses over the last 25 years.

For details, including video tutorials, please go here.

Limitations

Ok, so if you want to laser focus on creating lots of great content, the above discussion illustrates some of the ways we can help.

But, our service is not for everybody, and you should understand the compromises that are involved in our strategy of focusing on content creation.

No FTP or CGI

First, you won't have, or need, FTP access to your account.

Thus, you won't be able to install your own CGI programs. Is that a problem? Only you can decide.

Do you use CGI programs that generate income for you and are essential to your business plan? If yes, we might not be a good choice for you.

Before you go, it might be helpful to look your CGI programs in the eye and ask if they are actually making you money. Or are they just fun to fiddle with? Only you know the answer.

If you spend a lot of time messing around with technology, and you're not sure exactly how that puts money in your pocket, we might be doing you a favor by offering you a service where you have to give up this entertaining distraction, and refocus on creating real content.

A side benefit of this CGI limitation is that none of the users on our system will be running their own CGI programs, which improves performance for everybody, and removes one of the more common sources of outages and slowdowns.

It's A Content Manager

It's important that you understand that Publisher-For-You is really a content manager, not a page layout or graphic design program.

That said, you can customize the look of your site in a number of unique ways with Publisher-For-You. As example, you may have read that you can change the color scheme of your entire site with one click.

But, if you require total control of the overall design of our site, you may find our system limiting.

Our philosophy is to take a close look at all the time that webmasters typically put in to creating unique web designs.

It's fun to be a creative artist, but does it really make us money?

Again, only you can decide what the goals are for your site, and whether investing time in content creation or artistry better suits your business plan.

Conclusion

You're an experienced web publisher and you don't really need us pretending we know what is best for you and your situation.

Are we excited about what we have to offer, and do we believe that 9 times out of 10 focusing on creating lots of great articles is a good path to financial success with a website? Yes.

Do we know you and your unique situation? No, not yet.

It's not really a price decision, because if you are an experienced publisher you should be able to easily offset the cost of your account by referring our service to your readers.

We'll pay you $75 every time you bring us a new customer. These generous commissions have the potential to become a significant percent of the income your site generates.

It's really a question of what is the best tool for your business model, and what your promotion strategy is.

If your promotion strategy is built around content creation and search engine traffic, we invite you to consider using a tool that helps you focus on that.

Undecided? Ok, no need to decide now, or read any more sales copy.

If you open an account today, you don't have to pay us anything for 30 days. If you cancel before 30 days, you'll never be charged.

So, the next step might be to order an account, and find out for yourself whether what we have to offer fits your needs.

You can order an account here.

Want To Know More?

You can read more about our affiliate program here.

You can find a detailed explanation of our site building software, with included screenshots here.

You can test drive a real account here.

You can submit a question, and read the answers we've provided others here.

You can order an account here.

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